Smarter Pricing For Independent Hotels
Never Miss a Demand Shift Again
Most independent hotels review rates once a week. But bookings, cancellations, events, and competitor moves happen every hour. That means missed spikes, stale pricing, and revenue left behind. TakeUp monitors demand continuously through Signal IQ™ and adjusts rates in real time, while strategist oversight ensures decisions reflect your market and your goals. You stay in control without living inside spreadsheets or daily rate checks.
More Revenue. Less Manual Work.
Real Time Adjustments
Rates update automatically as bookings accelerate, cancellations happen, or demand shifts, so you never wait for the next revenue meeting to react.
Time Back for Your Team
No more daily report pulling, spreadsheet consolidating, or manual competitor checks. Your team focuses on operations, guests, and growth.
Stronger RevPAR Performance
Capture high-demand nights more aggressively and protect softer dates before they slip, increasing revenue without racing to the bottom on rate.
Confidence in Every Decision
See the data behind rate moves, understand the why, and stay aligned with your strategy and brand positioning.
Automation Without Losing Control
- Full visibility into every rate move
- Easy overrides when needed
- Strategy aligned to ADR, occupancy, or GOP priorities
- AI that supports your judgment — not replaces it
A Dedicated Revenue Strategist
- Weekly performance reviews
- Sanity-checking rates daily, keeping pricing aligned as conditions change.
- Alignment with ownership goals
- Support for GM collaboration and buy-in
Easy to Set up Easy to use
Our platform connects directly to your existing PMS–no tech skills, no headaches, just instant revenue optimization.
Results you can Measure
The Revenue Platform to Outsmart the Competition
Independent Hotel Solutions for Smarter Pricing
TakeUp automates the entire process, adjusting your prices 24/7 based on your strategy. This operational freedom allows you to step away from the screen and focus on what truly sets your property apart
- TakeUp gives independent hotels smart pricing
- Our AI watches demand, local events, and competitor rates in real time, then sets prices that help you earn more and fill rooms
- You stay in control, and your strategy guides the system
Gain a Strategic Partner, Not Just Software
Technology alone isn’t enough to win. That’s why every TakeUp client is paired with a dedicated revenue management expert.
- Big hotel chains employ dedicated teams to constantly fine-tune pricing, but independent hotels often have to rely on static rates, leaving significant revenue on the table
- Your expert co-pilot helps you interpret market trends, set ambitious goals, and build a pricing strategy that ensures the AI is perfectly aligned with your vision for your hotel's success
GET A RATE CONFIDENCE CHECK
Second guessing your current pricing strategy? Use our Test My Rate tool to get a clear read on whether you’re priced too high, too low, or about right, based on real demand signals and market context.
Customer Testimonials
"TakeUp has showed us rates that we never in our wildest dreams thought we could get."
Rachel Paley, General Manager of Saratoga Arms Hotel
Unlocking Hidden Value: Saratoga Arms’ Revenue Transformation Journey
“We probably would not have attempted some of these rates. It certainly gives me some more confidence in the product that I’m offering because people are willing to pay these rates.”
Ernie Slatinsky, Co-Owner of Hotel Giles
Answering the Call: How TakeUp Became the Right Fit for Hotel Giles
answers to popular questions
How is TakeUp different from the pricing tools included in my PMS?
TakeUp uses real-time market data and pairs you with a revenue expert for strategy. Then it optimizes prices to match your goals
I'm worried about losing control over my hotel's pricing. Will the AI take over?
No. With Takeup, you’re always in the driver’s seat. You work directly with your revenue manager to define the strategy, set pricing floors and ceilings, and establish competitive rules
We are a unique boutique hotel. Will this system make our pricing feel generic?
Our platform is designed to help you capitalize on what makes your property unique. TakeUp AI and your revenue manager work together to understand the value of your specific brand, amenities, and guest experience. We help you move beyond competing on price and confidently charge a premium that reflects the true value you offer.
How complex is the setup process and how quickly will we see results?
Our team handles the entire setup process, which is designed to be fast and seamless. Integration with your existing PMS typically takes just a couple of days. From there, your dedicated revenue manager will work with you to configure your custom strategy. Most of our hotel partners begin to see a measurable impact on their revenue within the first few weeks.
